High-dollar donors are more likely to give now than before the pandemic, according to a new donor confidence study sponsored by CampaignCounsel.org. Eighty-eight percent expect to give the same or more despite COVID-19.
High-dollar donors are more likely to give now than before the pandemic, according to a new donor confidence study sponsored by CampaignCounsel.org. Eighty-eight percent expect to give the same or more despite COVID-19.
Use this case for support example to assess your own case in light of the COVID-19 pandemic. The case for support should focus on a specific capital appeal. It includes the nonprofit’s mission and vision, but also places focus on the quantified and qualified details of a project.
A capital campaign case for support is a document that outlines the needs and benefits of a nonprofit’s capital request. Presented below is a notated case for support example amended to address COVID-19 fundraising impacts.
The pressures of nonprofit fundraising in 2020 have even the most experienced and successful nonprofits feeling off balance. However, a recent survey shows that a majority of donors plan to give as much or more this year as last year. With that in mind, organizations are re-engaging with their capital campaign planning and management processes, realigning their case for support documents and using survey data to reassure their boards, staff and leaders that they can and should move forward with nonprofit fundraising.
Giving USA released its 2019 report on U.S. philanthropy in June. But is the report relevant in 2020? Our fundraising climate is influenced by struggle for racial justice, economic uncertainty and a global health crisis. If you are in a capital campaign, it may be time to adjust goals and assess whether there are pieces of the campaign that resonate more in the current environment.
The pandemic triggered by COVID-19 has disrupted all nonprofit fundraising activities in some way. Planning and managing your capital campaign during this crisis may bring difficult decisions. Uncertainty and even fear are leaving some fundraisers feeling completely stalled. With strategic thinking and planning, we believe you can make those decisions in a way that benefits your nonprofit today, tomorrow and for months to come.