All tagged capital campaign feasibility study
A capital campaign feasibility study is a process that leads to future campaign success. It assesses the organization's fundraising capacity, uncovers any potential challenges that might impede the campaign's success, and gauges donor interest while educating them about the project and preparing them for an eventual ask.
Your organization has made a transformative decision to embark on a capital campaign. What comes next? There are five basic stages to plan for if you’d like your capital campaign to be successful.
Hiring an experienced consultant to conduct your feasibility study interviews and analyze the results is an efficient approach to gathering this information and finding out if your campaign goal is reachable. However, we believe a comprehensive feasibility study should do much more to fully prepare you to enter a capital campaign.
Your capital campaign planning study should include everything normally associated with a "feasibility study" plus create a detailed fundraising plan and case statement, and cultivate potential leaders and donors. It should be considered the "first step" in launching a capital campaign.
CampaignCounsel.org has developed a bank of free resources to assist anyone exploring or undertaking a capital campaign. We hope executive directors and development directors will use the information to answer their own questions and prepare their boards for the capital campaign planning effort. From free in-person workshops to financial formulas to sample materials, these resources will help you grow in your capital campaign confidence and ability.